TEHRAN – Indians like traditional architecture in Yazd and Iranian cuisine such as traditional cuisine in Qormeh Sabzi and Qeymeh Nesar, said an Indian tour operator who works with several travel agents.
Indian tour operators who have traveled to Iran many times say they are interested in the Iranian culture that has appeared in the cities of Isfahan and Shiraz, Irna reported.
Given their rich culture and ancient civilization, Iran and India had a very good relationship.
Some experts believe that people from both civilizations boast a long history of race and culture. They have a common origin: the Aryans.
There is a commonality found in the language, habits and other behavioral traits of people in both countries.
The late Indian Prime Minister Jawaharlal Nehru wrote in his book The Discovery of India.
Indian tour operator Syed Ghulam Asghar traveled to Iran to do tourism exchanges with Iranian travel agents. “International tourism gatherings are an opportunity for the private sector of the country to negotiate with one another and bring prosperity to tourism.”
“My various travel agents are keen to send tours to Iran. Luckily, given the political and cultural connections between India and Iran, there is no problem with tourist entry to Iran. Iran is considered a safe country for us.”
“We are currently preparing a travel package to Iran,” he said. “Iran and India are two countries with rich cultural similarities. They can exchange tourists. Iranians have a deep understanding of culture, customs and cuisine, so Indians know Iranian culture.”
He continued that Iran is an attractive destination for Indians.
Madura Arora is another Indian tour operator. He believes Iran can attract many Indian tourists. Not only is Iran an attractive destination for Indians in terms of culture, but pilgrimage tours to the sacred cities of Mashhad and QOM are of great importance to Shia in India.
“The tourism industry needs great publicity. We have achieved bringing Indian culture to Iranian homes through the film production industry. Turkey has replaced India for Iranians in recent decades, but in new ways, through planning and propaganda, we can prepare the conditions for people in the Target country to travel to the Target country with interests and conscious choices.”
If Iran wanted to have a share of Indian tourists, it should have been huge marketing and promoted, he concluded.
As part of Iran’s marketing efforts led by the Tourism Bureau of the Ministry of Cultural Heritage, Tourism and Handicrafts, the Roadshow took place in three major Indian cities: Mumbai, Hyderabad and New Delhi. Introducing new destinations and attractions.
As roadshow organizers revealed, one of the main focuses of the event was to promote direct interaction between tourism experts from both countries through B2B conferences.
In addition to fostering relationships among tourism professionals, the event also provided a platform for identifying and collaborating with new business partners, including tour operators, airlines, social media influencers, and other stakeholders in the tourism industry.
This approach aims to create a network of international partners and pave the way for future collaboration.
With a population of over 1.4 billion, India has recently surpassed China and has become the world’s most populous country. So, the Indian tourism market is extremely important for Iran given the considerable number of potential tourists.
Furthermore, India’s growing middle class and increased per capita income make it one of the world’s largest sources of outbound tourists increasingly seeking new cultural experiences and international destinations.
New Delhi is a vast and influential population known for its rich cultural heritage, Hyderabad, and Mumbai as India’s economic hub, all offer unique opportunities to promote Iran’s tourism.
Furthermore, the cultural and ethnic relations between the two countries offer another advantage for Iranian tourism sector, which highlights the importance of this roadshow in India.
KD