TEHRAN – The Ministry of Cultural Heritage, Tourism and Handicrafts announced on Thursday that several Iranian companies will participate in the 2025 Shanghai International Import Expo, which will be held until November 10.
Farzad Ojani, head of the ministry’s handicraft marketing and merchandising department, said six manufacturing and trading companies will participate in the six-day expo in Shanghai.
Ojani said the participation is part of efforts to expand export markets and strengthen trade opportunities for Iranian handicrafts, with support from the ministry’s Department of Handicrafts and Traditional Arts.
Highlighting China’s growing potential as a major export destination, Ojani said the rise of China’s middle class and increasing interest in cultural artefacts provide a rare opportunity to showcase Iranian craftsmanship.
“The rapid growth of the middle class, increasing purchasing power, and growing interest in cultural and artistic products among Chinese consumers provide a rare opportunity to showcase authentic Iranian craftsmanship,” he said.
Ojani said the Shanghai Import Expo is an important gateway for Iranian products to reach the Chinese market, adding that it will provide a platform to showcase the potential of Iranian handicrafts, develop export opportunities and build connections with Chinese buyers and investors.
The Iranian pavilion exhibits a wide range of handicrafts, including enamel work, printed textiles (kalamkar), kilims, leather goods, filigree art, woodwork and traditional jewellery, the ministry said.
morning